Lantuns / ServicesAnalytics

Read what is actually moving

Numbers are not decoration.They provide direction.

Streams, revenue, territories, catalogue, and audience movement are read in context so data becomes a decision rather than just a report.

Sketch magnifying glass reading waves and a graph on a record

01 / The role

Late reports only explain the past.

A stream total says little on its own. It needs release, source, territory, time, and revenue context before the real pattern appears.

Lantuns organizes those signals into a view that artists, managers, and labels can use: what is moving, why it matters, and what deserves action.

02 / What we read

Deeper than the total.

  1. 01

    Per release, not mixed together.

    Read the catalogue from the full picture down to each release and track.

  2. 02

    Revenue has context.

    Royalty movement is read with the relevant source and period.

  3. 03

    Territories reveal opportunity.

    Listener location can inform promotion, collaboration, and future planning.

  4. 04

    Time reveals patterns.

    Comparing periods and campaigns separates short spikes from durable growth.

03 / Scope

Data that can go to work.

Core views for reading the catalogue without turning analytics into a distracting dashboard.

Streams
Listening movement by release, track, and period
Revenue
Royalties by source and reporting range
Catalogue
Comparison across releases and catalogue age
Territories
Countries, cities, and areas showing movement
Audience
Listener signals that help assess market fit
Reports
Shareable summaries for team evaluation

04 / The flow

Collect. Organize. Decide.

  1. 01

    Collect signals

    Catalogue data and available reports are gathered across comparable periods.

  2. 02

    Build context

    Numbers are separated by release, source, territory, and time.

  3. 03

    Find patterns

    Movement, anomalies, and opportunity are read against current activity.

  4. 04

    Take action

    Findings become priorities for promotion, catalogue, and future releases.

When there are already many numbers

Start reading the story.

Tell us about the data and decision in front of you. We will help identify the signals that need attention.